A great makeup tutorial is easy to follow. It breaks down each step clearly and concisely, ensuring that even beginners can follow along. It’s not just about showing off the final look, but teaching viewers how to achieve it themselves.
A top-tier tutorial uses products that are accessible. It’s all well and good to create a stunning look with high-end products, but if your viewers can’t afford them or find them easily, it’s not much use. The best tutorials offer alternatives for different budgets and availability.

A standout tutorial is inclusive. It doesn’t just cater to one skin type or tone but offers advice and tips for a range of people. It acknowledges that makeup isn’t one-size-fits-all and that everyone deserves to feel beautiful and confident.
A quality tutorial is honest. It doesn’t just promote products for the sake of sponsorship but gives genuine reviews and feedback. It’s about building trust with viewers and helping them make informed decisions about what products to invest in.

A superior tutorial is innovative. It doesn’t just follow the trends but sets them. It offers fresh and exciting ideas that inspire viewers to step out of their comfort zone and try something new.
A great tutorial is engaging. It’s not just about the makeup, but the personality behind it. It’s about connecting with viewers, making them laugh, and making them feel like they’re part of a community.
A great makeup tutorial is more than just a how-to guide. It’s a platform for expression, creativity, and connection. It’s about empowering viewers to experiment with makeup and find their unique style. It’s about making beauty accessible, enjoyable, and inclusive.